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  • 17 MAIO 2024
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It's time to embrace the aging and adopt a Rosy Glow routine

L’Oréal Paris has launched a new range of products for mature skin.

It's time to embrace the aging and adopt a Rosy Glow routine
Notícias ao Minuto

12:37 - 19/04/24 por Notícias ao Minuto

Lifestyle Cuidados de pele

From the age of 60, changes in our skin can affect its natural glow and structure, leaving it lifeless and sagging. In addition, melanin production is affected by aging and menopause, as well as by external aggressors such as exposure to UV rays and pollution. As a result, melanocytes - responsible for the production of skin pigment - become dysregulated, causing an excessive accumulation of melanin in the skin and the appearance of dark spots in exposed areas, such as the face, neck, décolleté and hands.

With this in mind, and with 20 years of experience in mature skin research, L’Oréal Paris has decided to launch the Age Perfect Rosy range. This is an "anti-aging routine formulated with native peony cells and complementary dermo-actives to effectively prevent and correct the appearance of age spots, reactivate the skin's luminosity and enhance the contours of the face", says the brand in a statement.

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The range was "specifically formulated with native peony cells, an exclusive and innovative extract concentrated in antioxidants and developed through a biotechnological process". The anti-aging, anti-inflammatory and antioxidant potential of the cells was tested in vitro through the biological screening of L'Oréal R&I actives. "This cell extract was selected, along with the rest of its formula, for its ability to treat the problems of skin aging, such as age spots and uneven tone, while enhancing the luminosity of mature skin with a rosy glow", explains L'Oréal Paris.

Notícias ao Minuto © L’Oréal Paris

This range consists of an Age Perfect Rosy Age Spot Corrector Fluid, Age Perfect Rosy Eye Contour Cream, Age Perfect Rosy Day Cream and Age Perfect Rosy Night Cream.

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