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Nutella celebrates 60th anniversary with new Instagrammable jars
The brand presents a limited edition of 18 exclusive bottles inspired by the people who make us smile.
© Nutella
Lifestyle Alimentação
Nutella is celebrating its 60th anniversary. To mark the date, the brand is presenting a new limited edition of jars.
In total, there will be 18 exclusive designs available: superhero/heroine, number 1 fan, fashion icon, romantic, dreamer, photographer, teacher, champion, boss, explorer, rockstar, cook, artist, best friend, genius, birthday boy/girl, and animal lover.
Also read: These pizza-filled baguettes have arrived at Minipreço (Portuguese version)
In addition to these new jars, the brand has also launched a digital activity that allows you to customize Nutella jars with limited edition characters and different options available. You can also download the customized jar and send it to whomever you want, with the aim of making them smile and sharing special moments with them.
Nutella is also raffling off two trips to Italy and a thousand additional prizes, including different boards with Nutella images, kits of four mugs, and sweatshirts from the brand.
Also read: 'One in the carnation, three on the pizza'. Domino's is having a (mega) promotion (Portuguese version)
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* Estudo da e Netsonda, nov. e dez. 2023 produtodoano- pt.com
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